HRTLY was founded to move healthcare from episodic, reactive treatment to continuous, proactive care—so risks are detected early and people stay healthier, longer. We do this by pairing multi‑agent AI with real clinical oversight and by giving every person ownership of a unified, longitudinal health record.

Mission (What We Do)

HRTLY delivers a 24/7 hybrid care model: intelligent agents continuously analyze signals from wearables, biometric trends, and EMRs to spot subtle deviations before symptoms appear, while licensed clinicians validate high‑stakes decisions and take action. We integrate all sources of health data into a patient‑owned longitudinal record to empower timely, personalized interventions.

Vision (where we’re going)

A world where we all live longer and healthier lives through continuous, patient‑centered prevention —spanning cardiovascular, metabolic, pulmonary, mental health, and beyond—built on open standards (FHIR), rigorous safety, and explainable AI.

The HRTLY Team

HRTLY is led by Israel Rocha, who serves as both Chief Executive Officer and Chairman of the Board. A veteran healthcare executive with more than two decades of experience leading large-scale hospital systems and public health networks, Rocha brings deep operational discipline, clinical credibility, and a strong commitment to access and equity. His work in turning around complex health systems anchors HRTLY’s mission to deliver smarter, earlier, and more equitable care—starting with cardiovascular health and expanding across chronic conditions.

Under his leadership, HRTLY blends real-world clinical insight with advanced AI infrastructure to build the first continuous care model centered on the patient’s own data.

Board of Directors & Strategic Advisors

HRTLY has secured a powerful Board of Directors, senior executive team, and advisory network that spans government, medicine, and industry. Our governance includes:

• Distinguished clinicians and national leaders in medicine

• Executives and changemakers from the hospital, payer, finance, and digital health technology industry

• Former senior officials from HHS, CMS, and the FDA

• Former Members of the U.S. Congress

These leaders bring unmatched perspective across regulation, clinical transformation, health equity, and scalable system design—helping shape HRTLY’s growth, credibility, and long-term impact.

The full announcement of HRTLY’s Board of Directors and senior executive team will be released shortly.